Flow&Ebb are an ambitious start-up in a highly competitive market and needed a brand to match. Their offering was something new and exciting within the archly traditional world of commodities trading. They needed a brand that would help position them as a trusted team of experts with unrivalled know-how.
We created a brand identity that uses a bold, striking illustrative language to convey expertise and knowledge and to show how Flow&Ebb guide their clients through the perils of the commodities trading landscape.
The brand has offered reassurance and instilled credibility in the name Flow&Ebb. Today they count Hilton, Pret and Serco amongst their growing client list.